What We Provide
Any project must begin with research, and Fuzz One’s search marketing campaign for your site begins with a thorough appraisal of the various technical, linguistic and design elements of your site that will affect your search engine ranking.
Fuzz One audits and appraises:
- Your website structure
- Domain relevance, maturity and authority
- Technical features of your pages
- Keyphrase relevance, incorporation and density
- Linking analysis
We get out the tweezers, and put all of these aspects together to give you a clear picture of your website’s potential for future rankings, in light of your current rankings on all major search engines. Get a Free Site Audit and a quote for a thorough analysis of your site by hitting the button below.
Keyword Research Consulting
It seems a little like something that should be done with a crystal ball, while wearing one gold earring – but keyword research is at the heart of any search engine optimisation audit and campaign. Fuzz One uses not only a technical, but also a personal approach to keyphrase list building. You know your company and services best – we put that together with the technical tools and the experience to determine how your services interact with the terms that customers use.
We look for high search volume, low competition keywords for both natural and paid search marketing campaigns, just as everybody does. However, an intuitive understanding of web terminology and the psyche of a customer allows us to go beyond mere numbers to discover the keyphrases that will get you lasting results.
SEO Competitor Analysis
You can see your competition has the top rank in Google … but you have no idea what got them there. Fuzz One figures it out for you – we do an SEO website audit to compare your website with your competitors in several areas:
- Title tag and heading tag use
- Keyword patterns
- Nofollow tags, which are used to build Pagerank to particular areas of the site
- Alexa Rank and Google Pagerank analysis
- Backlink analysis
We can then help improve your website with the same principles in mind, while retaining an individual and unique character and pushing your Unique Selling Point.
Search Engine Penalty Recovery Strategy
It often happens that well-meaning marketers and amateur website optimisers can incur Google penalties, simply for doing too much, too quickly. Often an SEO audit is the first time you are aware such a penalty exists. Fuzz One can help you recover from a Google penalty, without starting all over again.
Landing Page Analysis and Optimisation
Landing pages are a special case in website optimisation and design. They are real turning points for your customers, and gently turning them towards converting, rather than closing your tab, is critical. Our website SEO audits often reveal that landing page work is necessary, and we can offer expert advice.
