What We Provide
Public relations is something that many business professionals are familiar with. However, like many things that you were once familiar with, it has also been reinvented for a webbed world!
Fuzz One does a few types of online PR:
- Press release syndication and distribution
- Social media PR and consulting
Fuzz One’s flexible, personal approach is especially valuable in press release syndication and marketing. We understand their importance as a branding tool for your organization, and handle their creation in a personal, sensitive way.
Benefits to your Brand Online
There are plenty of benefits that press releases and other online PR exercises have for your brand perception.
- Local reporters looking for stories on community support will be interested in any sponsorships or donations you have made recently.
- Prospective customers will be interested in new product lines and new services, and they will definitely be interested in any promotions or specials you have running
- Industry insiders will enjoy finding out about significant staff changes at your business, as well as any large deals and bookings you may have recently made. These releases are always written to protect sensitive information while putting a positive and informative spin on the article.
- Both prospective customers and industry insiders will be interested in awards you have won, or accreditations you have achieved.
Benefits to Your SEO Strategy
Press releases are a great way to build your link base in a measured way, as well as broadening the audience for your brand and possibly getting free publicity in traditional media. Social media marketing offers both links and potential traffic, also.
We begin with great quality copy – a press release that is truly newsworthy, that contains positive, informative, and sometimes humorous quotes, as well as valuable point form lists and accurate statistics. Once we have a quality skeleton, we can flesh it out with naturally flowing keyphrases, formatting tools, subheadings, branding elements and rich media where appropriate.
