Posts Tagged ‘SEO’
7 Premium SEO Tools Worth Paying For
SEO is a lot more complex than most people give it credit for. Many regard it as something akin to voodoo or alchemy. But SEO can be incredibly powerful and lucrative if you have the right tools for the job. That doesn’t mean you have to splurge on every piece of software you come across. Having prowled through the interwebs, trial and premium tested a number of tools out there, I have come up with this selection of MUST HAVE Paid SEO tools you should grab your wallets to purchase when the need arises.
SEO Hierarchy of Needs
I can’t remember where I stumbled on this diagram but I just found it in one of my archives. It pretty much sums up the SEO process for a new website or redesigned site from start to finish. Starting from Keyword research for content development, then matching your keyword research to the actual site architecture and other on page elements like title, header, and meta description tags. You can’t escape from good usability and web design when it comes to SEO – pages need to load fast, breadcrumb navigation is a given and good website design also improves the average time visitors stay on your site (Google apparently takes note of this). Finally link building is the crown jewel of SEO. We need to continuously build quality inbound links to improve our search rankings and authority….so here you go voila
How to Calculate Your PageRank
Although I am not a proponent of PageRank as one of the more important ranking factors in SEO, high page rank values are still a common factor across authoritative sites.
Achieving a ‘decent’ PageRank is still part of most SEO campaigns for newly launched websites. ‘Decent’ in my opinion could be termed as a PageRank of 3 and above. I have to say I’ve seen websites with PRs of 1-3 rank No.1 for highly competitive key phrases.
So if you are a PageRank junkie or just an SEO whose client requires a decent PR as a key performance indicator (KPI) for their project, here is a nice PageRank Calculator table that guides you on approximately how many links you would need to acquire to get your desired PageRank
| PR | Links for PR3 | Links for PR4 | Links for PR5 | Links for PR6 | Links for PR7 | Links for PR 8 |
| PR 1 | 555 | 3,055 | 16,803 | 92,414 | 508,277 | 2,795,522 |
| PR 2 | 101 | 555 | 3,055 | 16,803 | 92,414 | 508,277 |
| PR 3 | 18.5 | 101 | 555 | 3,055 | 16,803 | 92,414 |
| PR 4 | 3.5 | 18.5 | 101 | 555 | 3,055 | 16,803 |
| PR 5 | 1 | 3.5 | 18.5 | 101 | 555 | 3,055 |
| PR 6 | 0.5 | 1 | 3.5 | 18.5 | 101 | 555 |
| PR 7 | 0.5 | 0.5 | 1 | 3.5 | 18.5 | 101 |
| PR 8 | 0.5 | 0.5 | 0.5 | 1 | 3.5 | 18.5 |
| PR 9 | 0.5 | 0.5 | 0.5 | 0.5 | 1 | 3.5 |
| PR 10 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 | 1 |
So to get a PR5 for a newly setup website, you would need only 1 PR7 link or 101 PR4 links. And to get a site up to PR6, you would need 19 PR6 links or 4 PR7 links or a massive 555 PR4 links.
Matt Cutts Sheds More Light on the Google Caffeine Update
This is a WebProNews interview with Matt Cutts about Google Caffeine, an über major Google update that has meant a complete re-write of Google’s web search architecture. The Caffeine update means improved crawling, faster indexing and more relevant search results. I would be writing about its impact on SEO in a subsequent post. In the meantime, enjoy the video!
Check out Caffeine on: http://www2.sandbox.google.com.
First Hand Advice from a Google Adsense Millionaire (podcast)
I have had this podcast lying on my desktop for a little while now, with the intention of sharing it on a blog post. It’s a Duoblogger.com interview by Hendrik Kleinwächter with Matt Smith, a Google Adsense publisher that currently earns an average of US$3,000 per day from a single website – freeforeclosuredatabase.com from Google Adsense. A consistent stream of US$3,000 per day over a year would yield about US$1.1m per annum. Read More »
Long awaited SEO Starter Guide from Google released
In response to several requests from webmasters about the core aspects of search engine optimisation (SEO), Google has just released a compact Search Engine Optimisation Starter Guide. The 22 page PDF document outlines the basics of SEO that make a huge difference for new and existing sites.
According to the report, aspects of on & off page search engine optimisation that shouldn’t be taken likely are: Read More »
