Posts Tagged ‘local search’
A Quick Local Search Tip
I just wanted to share a quick but useful tip with you regarding local listings. Listing your business on Local search engines is not good enough – an added level of exposure is getting your listings reviewed.
Please encourage your customers to add reviews to your local listings (Google Local especially). This would improve your click through rate as not many businesses actually pull in efforts to get reviews on their listings. It would also add value to the overall search experience.
Have a great weekend guys 
A Presentation on the Tricky Bits of Local Search by ‘Godfather of Search’ Danny Sullivan
I’ve said it a million times, I love local search engine optimisation – here is a presentation on tricky and inaccurate aspects of Local search by Danny Sullivan “Godfather of Search”. I cannot but emphasis the fact that business owners need to claim their local listing to ensure that correct information about their businesses are displayed on all local search engines. It’s a funny and informative video – I’d love to know what you think. Read More »
Why Local Search is Important to Your Business
Local search is currently been taken very seriously by the major search engines.
Google, Yahoo & Windows Live each have special Local search listing platforms for businesses that target specific locales. Here is an overview of each of them.
Google Local
Google released its Local Business Center back in 2007 and has been adding new features to it like, the ability to upload photos, pop-up info windows via its maps interface, reporting capabilities and its integration with Google AdWords via Local Business Ads. It’s the most sophisticated and easiest to manage of all three local listing platforms. Unlike the other two platforms, its listings are better centrally managed and cover a lot more countries. It is also likely to generate the most traffic to your website due to Google’s new feature of including local search results in searches without specifying a location . Read More »
The Introduction of Google New Local Search Algorithmic Change Gives You More Reason to Rank No.1 to 3
As several folks on Twitter as well as Google confirmed yesterday, Google search results officially have a new look for peculiar single term (and in some cases two phrase) search queries. They have decided to “make search as easy” as they can by returning more intelligent and relevant search results based on the searchers current location Read More »
It is Ever More Important to Rank Number 1 & 2 on Google
The chaps at Google seem to be testing yet another feature that might affect your search rankings and business. This new feature has got to do with misspelled searches.
Here is what is happening, I intentionally ran a misspelled search on Google using the search phrase ‘oxford printerss’. As usual, Google suggests the properly spelled phrase – ‘oxford printers’ BUT the difference is that Google is also now showing the top two results for ‘oxford printers’ – the correctly spelled search phrase. See the screenshot below:
