Archive for the ‘Increasing Search Engine Rankings’ Category
Marketing Your Business Blog
I’m carrying on from my previous post about the importance of business blogging. Today, I’ll be going through aspects of marketing a business blog online. I would be covering:
- Search Engine Optimisation (SEO),
- Social Media Marketing and
- Online communications
I think these three aspects are the pillars of marketing a blog online. Remember that editorial aspects of blogging were covered in the first part of this series. The Golden Rule – To keep content flowing and consistent, always have a well thought & planned editorial schedule for you blog.
Long awaited SEO Starter Guide from Google released
In response to several requests from webmasters about the core aspects of search engine optimisation (SEO), Google has just released a compact Search Engine Optimisation Starter Guide. The 22 page PDF document outlines the basics of SEO that make a huge difference for new and existing sites.
According to the report, aspects of on & off page search engine optimisation that shouldn’t be taken likely are: Read More »
Web Marketing 101
This is the first of hopefully many posts on our blog. The core focus of this blog is marketing on the Internet. Our objective is to enable you better understand what we do as consultants and to enable you understand how the web can positively impact on developing your business.
The effects of web marketing would be largely dependent on the web marketing channels you utilise as well as type of business and sector your company belongs to.
